Cruisers with loyalty status on Royal Caribbean International, Celebrity Cruises, or Silversea Cruises can now apply that status level across all three lines, thanks to a new initiative by Royal Caribbean Group. The company, which owns the three brands, is introducing a Loyal Status Match program to encourage travelers to stay within its family of brands.
"We want to make sure that if you're going to go on a vacation experience, that it stays within our family of brands, and that you don't need to go outside of our family," stated Jason Liberty, CEO of Royal Caribbean Group.
